Phil Bernstein, a Portland-based marketeer, has just updated his (excellent, by the way!) blog with a piece on the downside of Viral Marketing. In this article, he gives us his point of view on this piece — and I actually feel he’s making sense. :)
He says: “Viral marketing only works if the consumers doing the […]
"Opinions" Category
The Downside of Viral Marketing
Tuesday, January 29, 2008