I’m not sure whether or not this is an official Nikon ad as I realize it’s not really a ’safe choice’ for such a large company — but even if it isn’t, it’s absolute genius. More pixels — More volume. I love it. Sexy women and humor. It works. Digital photography is big business, Nikon […]
"Lingerie" Category
Conventional advertising goes viral
Wednesday, February 6, 2008
This happens quite often, and it’s what us marketeers like to call a catalyst-effect — a correct advertising campaign can multiply its value in the conventional market by turning into a viral success.
Examples are common, but I’m going to make a little prediction here… In a couple years, this Superbowl ad by Victoria’s Secret will […]
Strip Poker ad by Centrum Silver Vitamins
Sunday, February 3, 2008
Pure genius this ad by Centrum Vitamins. Simple, effective — and it sticks. Perfect viral killer. Love it!
http://www.youtube.com/watch?v=WNsBc7PBw5E
Poker, sexy women and humour. Where can I get some??!!
The Viral Marketing Curve
Friday, January 25, 2008
The viral marketing curve is a logistic one — and I’ve been trying to explain this to a lot of my marketing-friends. Most of them were stressing it’s a parabolic one, but that’s probably just the traffic-curve…
No — the viral effect is how many people are affected — not how many people are viewing a […]