Viral Marketing Show » Dove http://viraltheshow.com Viral Marketing Talk - Laid Back Style. Sat, 05 Dec 2009 05:55:40 +0000 http://wordpress.org/?v=abc en hourly 1 Dove’s Evolution Viral http://viraltheshow.com/doves-evolution-viral/ http://viraltheshow.com/doves-evolution-viral/#comments Sat, 24 Nov 2007 20:12:24 +0000 Tim http://viraltheshow.com/doves-evolution-viral/ This is probably one of the most popular viral marketing ads amongst women. I mean – it shows them those gorgeous models ARE NOT all that gorgeous.

Being a man, this is not the kind of illusions I like to lose – but obviously the viral ad worked like a charm – getting millions of online viewers to notice the brand and the message behind the ad.

Production by Tim Piper and Yael Staav.

Click here to view the embedded video.

(for the record — they’re selling beauty products. GENIUS!)

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